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By Rob Lawrence
Loan Officer & Creator of the Sink or Swim Loan Closing System
In my last article, I
covered the two main ways to start your own mortgage company. One way,
was to go it completely alone…apply for your own broker’s license,
set-up all the relationships with the various lenders, handle all the
back office stuff like accounting, compliance, etc. All of this, giving
you your independence, but being extremely time consuming.
An easier and more
productive way for the loan officer wanting to go on their own, is to
join an existing company and operate their own individual “net branch”.
It’s where you are working under a head-office, but operating as an
individual with all the perks and privileges that go along with
independence, but without a lot of the chores and headaches associated
with a start-up company. A net branch is simply a way of doing
business.
Net branching is a term
that is very loosely thrown around the industry, and not every
partnership opportunity a company offers is a true “net branch”.
Please be careful.
Mortgage companies net
branch because it is a way for them to expand their sales force with
very little cost or financial risk. Because you are working solely on
commission, they don’t have to pay a salary. And, if you don’t produce,
you won’t last. Only the strongest will survive. It’s as simple as
that!
Companies also already
have the structure, compliance, auditing and lender relationships set in
place. To add a new salesperson or branch, takes little time and can
mean a new on-going revenue source for the firm.
Since the start of the
low interest rate boom, companies have recognized that net branching is
a smart and viable solution to expansion, especially when adding new
states to their lending roster.
Here are the top
reasons why loan officers decide to branch-out on their own:
1. They want more
commission. They are sick of doing all the work, and getting a measly
pay split. They want financial independence.
2. They want more
control over their career. They are sick of being micro-managed and
controlled by the boss.
3. They want their time
back. They have other life obligations and want to spend more time with
their family doing the things they enjoy. They are sick of the long
hours and late nights.
4. They are emotionally
drained and tired of all the office politics. They want to “choose” the
people they deal and work with.
5. They are sick of
being a robot. They want to fully use all their skills and knowledge
and remain challenged in their career. In essence, they want creative
and personal freedom.
Here are the
advantages of joining a net branch:
1. Better pricing on
rates, due to the volume of loans the company as a whole originates.
Remember, although you are a single net branch, you have the buying
power of thousands of other net branches that are within the company.
2. Greater depth of
loan programs. With access to more lenders, you can offer more programs
to the consumer and cover virtually any loan scenario.
3. Higher commission
payment, usually in the 70% to 80% range, sometimes 90% to almost 100%.
4. Ability to originate
loans in multiple states, even all 50! This means more loans for you!
Don’t throw those out-of-state leads away!
5. No accounting or
compliance headaches to deal with. The head office has these structures
already in place. This leaves you more time for selling.
6. More attention from
the wholesale account executive. Account reps know that if they are
dealing with a large firm, they will get more business. They don’t want
to waste their time dealing with the small fries.
7. Ready marketing
materials. You do not have to start from scratch and create your own
marketing collateral and brochures.
8. Licensing and
start-up requirements from the state are significantly less, because
there is an operating mortgage firm already underway.
9. You have the
resources of the head office, as well as other local net branches. This
forms a significant support network, which should not be underestimated.
10. Freedom to make
your own schedule and call your own shots. You are in the driver’s seat
and if you want to earn more income, simply work harder. No one is
holding you back from your career.
11. You can multiply
your efforts by hiring loan officers underneath you, and get a cut of
THEIR commission as well.
Disadvantages of
joining a net branch are:
1. You still must
follow the company’s internal rules. You are technically an “employee”
of theirs, and at their mercy.
2. Are they really
telling you the whole story upfront? Will you be hit with any company
surprises down the road?
3. Once you join a net
branch you can’t easily jump and join another one.
4. You can’t choose the
mortgage company name, you have to use their name. Also their logo,
business cards, marketing materials, etc.
5. You may feel
isolated by not having an office to go to, as most net branches are
operated out of the loan officer’s home. And, if you do choose to rent
an office, that’s an expense you must pay for.
6. People may not
always be accessible or return phone calls when you have a question.
7. Some net branches
have minimum sales requirements, and will fire you if you do not meet
their sales goals.
8. Expect to do a lot
of the loan processing yourself. After all, you are working solo now.
Or, if you don’t want to do processing, expect to hire someone to do the
work. Again, another expense.
9. Most net branches
don’t offer health benefits. Some say they do, but when you read the
fine print, they have 1 or 2 year timeframes you must be with the firm
first. Or, they don’t cover all states. Mostly, it’s just the run
around. So, make sure you get on your spouse’s health plan before you
make the jump. Or shop around for personal health coverage.
Before deciding to
join a net branch, here are some personal questions to consider:
1. Are you financially
ready? Can you live off your current savings while your new branch is
getting set-up? How much are your personal living expenses? What
future expenses are likely to come-up?
2. Are there any
business start-up costs? What are the fees upfront that must be paid
before you can begin? Things like individual state licensing,
setting-up a reserve account, office expenses etc. are costs that are
borne by the individual loan office NOT the net branch.
3. Do you have a
support network in place? Will your family support your efforts in your
new business? Who will you turn to when things get rough?
4. Who is your
competition? If you are leaving a local firm, mostly likely your former
employer will be your fiercest competitor.
5. Did you sign a
non-compete clause with your current mortgage firm? Check you’re your
attorney. Although, not entirely legal in all states, companies will
use this as a way to brow-beat you into submission. You can’t be
stopped from earning a living. Don’t let them stop you from your dream.
Remember, going it
alone comes with a price; and one which should be carefully considered.
There are advantages and disadvantages of starting your own firm. In
the end, a net branch is simply a way of doing business. It’s a conduit
by which you can originate and close loans. Net branching is a great
way to have the freedom and independence of your own mortgage firm, but
with significantly less risk.
So, go ahead and give
yourself an instant promotion this year. Consider net branching, but
look carefully before you leap.
Click
here to read just some of the success stories from users of the Sink or Swim Loan Closing System ®...
Click here to see a printout from a recent commissions report with my biggest
month ever!
Download
the entire system now and start earning more money immediately.
Click here...
 

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MR. ROBERT LAWRENCE
Chief Mortgage
Warrior & Principal
of Firm
INTERMAGINE,
LLC.
28 Bayley
Street, Suite
104
Pawtucket, RI 02860
USA
Tel: 401-316-4670
* Fax: 401-633-7572
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"The Sink or Swim Loan Closing
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