|
By Rob Lawrence
Loan Officer & Creator of the Sink or Swim Loan Closing System
In the past few issues,
we’ve been discussing net branches, and the advantages and disadvantages
of this type of loan origination. I covered the reasons why loan
officers decide to go out on their own, and what makes one net branch
better than another. There are a myriad of choices and literally
thousands to choose from! Ultimately, the most important factor in any
decision is deciding which company will best serve YOUR needs so you can
achieve the level of success you deserve. If the company only talks
about themselves, then you know who comes first! They do!!!!
In evaluating net
branches, I thought it best to let you Sink or Swimmers in on a little
secret. It’s something that nobody talks about and is one of the best
kept secrets in the industry. Certainly the net branches won’t tell
you, but today I am going to spill the beans. I am going to tell you
exactly how the net branches make their money, so you can better
understand how you will make YOURS.
Net branches make
money two ways:
1. They make money from
you, the loan officer.
OR
2. They make money from
the bank.
Most of the time, it is
a combination of the two. Here’s how it works.
Net branches may
make money from you by:
* Charging an in-house
processing fee to do your loans.
* Charging an upfront
joining fee or flat monthly fee to do business with them and be a part
of their company.
* Charging a flat rate
per-file fee on each and every loan file that passes through them
(different than the processing fee, this is usually listed as a flat
rate and they will forgo any commission and give you 100% commission of
the YSP, yield spread premium, from the lender).
* Charging you for the
customer’s credit reports, appraisals, etc. and making you eat the cost
if the customer doesn’t pay for these things upfront.
* Making you pay for
your own training (which they provide) or making you attend pep-rallies
or buy other “motivational” material. (I am not going to say who this
is, but I am sure you’ve heard of them!)
* Tacking on other
little administrative “expenses” here and there under mysterious names,
(if you’ve ever tried to decipher a phone bill and figure out all the
small charges you know what I mean, so watch out!).
Net branches make
money from the bank by:
* Taking a percentage
of the final commission split. So if you are getting 80% commission,
they get 20% of the total take.
* Giving you “in-house”
rate sheets that the lender sends them, and they in-turn mark-up and
redistribute to you. They take a “mini” spread on each and every loan
you do. In effect you are getting retail rates and not wholesale rates
from the lender. The net branch is taking a cut off the top of your YSP
commission which YOU WILL NEVER EVEN SEE, because it is on the back-end
from the lender. If they insist you only take their rate-sheets from
the HQ, watch out!
* “Kick-backs” and
in-kind deals for referring business to their preferred providers,
whether it be lenders, appraisers, title companies, etc. They may have
a business relationship set-up with them. If it means lower costs, then
it’s great for you. If the costs are higher than what’s normal, who do
you figure is pocketing the difference?
* Basis-points
agreements in place with lenders, where on a certain loan volume, the
commissions and incentives to them increase (these are usually never
passed onto the loan officer).
Now, of course, the net
branch is entitle to make money. They deserve to. After all, they are
helping you get started in your own mortgage business. Firms may do
some or all of the above. It will be a combination of money from you
and money from the lender. Ultimately, it’s up to you to ask questions
and determine how both you and they will be paid.
What you want to look
for, is a net branch that puts its loan officers first and goes the
extra mile to help you succeed. Remember, if you are making the kind of
money you deserve and achieving your goals, the net branch will also
achieve theirs.
In next weeks issue, I
am going to name some of the best names in mortgage net branching and
who you should consider looking at before making a final decision.
Click
here to read just some of the success stories from users of the Sink or Swim Loan Closing System ®...
Click here to see a printout from a recent commissions report with my biggest
month ever!
Download
the entire system now and start earning more money immediately.
Click here...
 

Or, if you
prefer, click here to order through regular postal mail...
     
|
MR. ROBERT LAWRENCE
Chief Mortgage
Warrior & Principal
of Firm
INTERMAGINE,
LLC.
28 Bayley
Street, Suite
104
Pawtucket, RI 02860
USA
Tel: 401-316-4670
* Fax: 401-633-7572
|
|
|
|
|
Office Hours:
Monday to Friday, 9:00 AM to 6:00 PM
"The Sink or Swim Loan Closing
System ® is guaranteed to help you close more loans more quickly and
make more money. Don't make a mistake that could cost you your
next loan and potentially thousands of dollars in commissions.
Designed for loan officers, loan processors, mortgage processors,
mortgage brokers, mortgage bankers, local bank representatives, real
estate agents, real estate investors, title companies, financial
planners, CPAs, accountants or anyone else involved in the mortgage
industry. If there is a potential pitfall or deal-killer out there
that could derail your loan, chances are it is already covered in the
closing system. Invest in your business."
©
Copyright. All rights reserved. Patent pending,
registered United States Patent & Trademark Office. Read our
privacy policy and
terms of service.
Please feel free to link to us
and get a free listing in our
mortgage industry resources section.
Website keywords.
|